Horizon

- Aberdeen's Sixth Annual CRM Market Research Report
Aberdeen, 1 page
- Achieving Business Success Through CRM
Mosaix, 27 pages
- Charting a Course
Onyx Software, 9 pages
- CRM Concepts for Small and Medium Size Companies
Jay Curry with Adam Curry, 10 pages
- CRM Practice and Preaching Still far Apart
Database Group, 5 pages
- CRM Survival and Salvation
Swallow Information System, 4 pages
- Customer Centric Enterprise
Merging Elements, 6 pages
- Is-It Time for CRM
OxfordCorp, 4 pages
- Partner Relationship Management
Bob Thompson, Front Line Solutions, 7 pages
- Pour comprendre le CRM
CRM odyssey, 4 pages
- Schocking View of CRM
Staffware, 10 pages
- Succeeding in the digital culture
Rosabeth Moss Kanter, 9 pages
- The 5 Waves of CRM
Patricia Seybold, 3 pages
- The End of Progress
15 pages
- To CRM and Beyond
Liz Shahnam, Meta Group, 5 pages
- What Comes after CRM?
Patricia Seybold Group, 5 pages

Méthodologie

- Case Study - McGraw Hill
Business Intelligence, 9 pages
- Critical Steps to Successful Customer Relationship Management
Staffware eCRM Inc., 18 pages
- CRM Test
White Whale
- Four Steps to CRM Success
Dick Lee, 68 pages
- Méthodologie CRM odyssey
Michel Dionne, CRM odyssey Inc, 6 pages